Businesses throughout the world have closed their doors supporting the health of citizens. It is rearranging how we perceive our personal and professional lives. This pause in “business as usual” has offered new perspectives on focus, values and priorities. As consumers American’s have hunkered down in their own spaces they have been “connecting” with those they love, purging unnecessary articles, learning new hobbies and ultimately reassessing what is significant. It…
CategoryHow To
Reimagine Store Layout!
The pandemic has changed the world from the inside out. It has set new priorities regarding focus and safety. As regions open, individuals will migrate slowly to a new normal. Social exchange behavior has altered and it will not be back to “business as usual.” As a brick and mortar retailer, it is important to understand how the dynamics of the consumer psyche has changed and the steps you can…
Layout your store and create focal points
It is awesome to study how our eyes interpret our environments. By understanding how we “see” the world, can assist with maximizing store layout. Our eyes generalize information and by incorporating white space into your store, it literally directs customer’s eyes. The white space between these words gives letters meaning, and are easy for our minds to assimilate. By creating clearly defined displays, we give meaning to every inch of…